Dentsu
Dentsu
Location
Edinburgh
Size
7,000 sq. ft.
Services Provided
Design & Build / FF&E Procurement
Dentsu, a global integrated marketing, media, and digital communications network, decided to relocate its Edinburgh site to The Stamp Office, a listed building on Princess Street. The objective was to create a unified home for a mixed team, whilst retaining the individuality of their original home in another historic building of the city.
The Stamp Office, a classical Georgian Building on the central thoroughfare of Edinburgh since 1819, was well suited. It’s 7,000 Square Feet of Open-Concept space with natural zoning that lent itself well to the mixed team environment envisioned.
ONE DENTSU
K2 Space worked in close collaboration with the local team developing a design brief that met the needs of the individual groups, whilst creating a space that embodied the “One Dentsu” concept and remained sympathetic to the period features of the building.
ENVIRONMENTALLY SOUND DESIGN
In line with Dentsu’s ERG guidelines, as much furniture as possible was reused, with some items even coming from other sites within the Dentsu UK group. This minimised any waste and ensured assets would be used for their full service-life. K2 Space skilfully integrated these pieces, ensuring the space felt fresh and new. Modular meeting spaces were used to provide the highest levels of audio privacy and to futureproof the design by allowing changes to the layout without costly or wasteful demolition/construction.
WELCOMING AND CREATIVE SPACE
Client visits are an important part of the way Dentsu works. They encourage their clients to come and share in the creative atmosphere at company sites. K2 Space created a welcoming reception area on entry to the space, and a large, bright lounge and workshop area on the small mezzanine. This allows for connection to the overall space whilst providing a level of privacy for the development of client-specific campaigns.
TEAM CONNECTION AND WELLBEING
K2 Space created an elegant and relaxing coffee space that allows team members to step away from their workspace and relax with colleagues and clients. Soft pastels and thoughtful lighting create a space that allows for relaxation but can also serve as an informal meeting zone.
THE RESULT
K2 Space’s collaborative approach resulted in a new office that creates the ideal environment to bring together the different disciplines within Dentsu. Teams retain their individuality whilst being able to fully embrace the “One Dentsu” ethos. The site continues to be a great hit with the team and their clients.
